Web Design, Digital & Social Media Marketing in Singapore

Why a Facebook username?

// June 13th, 2009 // Social Media Marketing

The debate among the facebook community over the need to have a vanity URL, similar to what Twitter and MySpace, has been around for some time. It is until 87 mins ago that Facebook allows us to ‘land-grab’ our own piece of digital property. I got mine – http://www.facebook.com/jason.lim. I was excited. I email blasted all my colleagues at Oasis Interactive, my family and my buddies. Some asked me the need to have that URL?

Shareability

Less than 2 hours ago from this blog post, you need to tell your friend “search for Jason Lim on Facebook” and “I am somewhere on the 2nd page”. At this exact moment, I will say – “Find me at http://www.facebook.com/jason.lim“.

Branding

Having a vanity URL allows more ways to incorporate facebook as part of one’s personal branding strategy. Your links are now more meaningful and may even be useful in some aspect of SEO too.

Have you gotten yours?