Posts Tagged ‘campaign’

Online Campaigns – The legal part

// May 18th, 2009 // No Comments » // Digital Campaigns

Legal
Under the Common Gaming House Act, as long as the prize winner is determined by a game of chance, the Act applies. Here are steps that are to be taken if you don’t want to get into any form of trouble with the law.


1. CID Application

- Regardless the value of the prize, a CID application is required. Click here to download the CID Application. Do check SPF’s website for changes. Application needs to be done 4 weeks prior to commencement of campaign.

2. Value of prize greater than S$10k

- The results needs to be published on newspaper. The law did not state which newspaper so you can choose the one that’s cheapest. Do note that the cost of the newspaper ad must be catered in the proposal.

3. Luck Draw

If a luck draw is to be conducted, it has to be in the presence of a 3rd party auditor. Be sure to get a quote on this before submitting the quote to the client.

4. Notification of winners

It is stated by law the winners need to be notified in writing, by post. No email notifications please.

5. Dispose of unclaimed prizes within 2 months of draw to charity.

Unclaimed prizes need to be donated to Community Chest or another other charitable organizations under NCSS. make sure this is done within  2 months of the draw. The donation can be cash of equivalent amount.

6. Close with an audited statement

Submit an audited statement to CID (Annex B of this document) within 3 months of the draw.

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